Branding Unbound

Branding Unbound

The Future of Advertising, Sales, and the Brand Experience in the Wireless Age

eBook - 2005
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Using wireless technology to create a new kind of brand relationship with customers.
Publisher: New York : c2005. AMACOM,
ISBN: 9781281127020
1281127027
9780814472873
0814472877
9780814428900
0814428908
Branch Call Number: REM
Characteristics: 1 online resource (ix, 244 p.) : ill
Additional Contributors: American Management Association

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