Dictionary of Marketing

Dictionary of Marketing

eBook - 2003 | 3rd ed
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This is a comprehensive vocabulary of marketing terms, all explained in clear, simple English. Each entry has a part of speech, a note on grammar and an encyclopaedic commentary.
Publisher: London : Bloomsbury, 2003
London : Bloomsbury, 2003
Edition: 3rd ed
ISBN: 9781408102138
Branch Call Number: REM
Characteristics: 1 online resource (289 p.)
Additional Contributors: Collin, P. H. (Peter Hodgson)


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