How to Market, Advertise, and Promote your Business or Service in your Own Backyard

How to Market, Advertise, and Promote your Business or Service in your Own Backyard

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When it comes to promoting a business, what works for the world's biggest companies isn't always the right fit for local small businesses. Small business owners don't have the money to waste trying ineffective tactics. In this handy guide, small business owners will discover tried-and-true tactics that get big results on small budgets. How to Market, Advertise, and Promote Your Business or Service in Your Own Backyard provides a detailed, ten-step plan for creating a successful, affordable marketing campaign. Written by a small-town business owner who has been through it all, this is the ultim.
Publisher: Hoboken, N.J. :2008. John Wiley & Sons,
ISBN: 9780470295427
0470295422
0470258217
9780470258217
Branch Call Number: REM
Characteristics: 1 online resource (xxiii, 247 pages)

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