Generation Blend

Generation Blend

Managing Across the Technology Age Gap

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Generation Blend explores the origins, characteristics, and implications of generational attitudes of people toward information technology and showcases two innovative approaches to bridging the generational-digital divide. It discusses approaches to technology that empower people of all ages to contribute their talent, knowledge, and experience to the workplace, and offers ways to foster productive intergenerational dialogue around business and technology issues.
Publisher: Hoboken, N.J. :2008. John Wiley & Sons,
ISBN: 9780470285763
Branch Call Number: REM
Characteristics: 1 online resource (xv, 254 pages) : illustrations


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Jan 04, 2013

There is starting to be quite a bit of literature on the various concurrent generations in the workplace as Gen Y start to invade and the Boomers are late to retire. In this book, Salkowitz focuses mostly on technology and its effects on the various generations, what it means to them and how well it's mastered.
There is some typical discourse of idealistic Boomers, cynical Gen Xs and enthusiastic Gen Ys, but I enjoyed his analysis of use of technology and he does debunk some of the myths that all Boomers are useless with a computer and Gen Ys wizards. I also liked the fact that he brought forth the successes of OATS (Older Adults Technology Services) to show how beneficial experience can be, and a mentoring system can be useful to both young and old, since the competencies can be shared both ways. Gen X is the Sandwich generation, but he does portray it as holding a bridging role, which is more flattering than most descriptions given to Gen Xs.
Overall an informative and balanced view as well as a realistic proposal for blending the generations.

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